McDonald’s Corporation (NYSE:MCD)’s operations in Russia will be heavily impacted by the falling ruble, which shed about 50 percent of its value since early 2014. The currency’s steep decline have catalyzed inflation, hurting consumers as much as it is causing a rise in the costs of expansion. The ruble has suffered both from the low…
McDonald’s Corporation (MCD)’s Shares Rise 5 Percent After Thompson Makes Way for New CEO, Easterbook
The shares of McDonald’s Corporation (NYSE:MCD) soared up to 5 percent after its CEO, Don Thompson, has left the chair after 25 years. Steve Easterbook would be the new CEO of the restaurant-chain company effective from March 1. It is important to consider that Easterbook has successfully improved revenue streams for the UK and European…
Burger King Worldwide Inc (BKW) Opens Fire at McDonald’s Corporation (MCD) in Chicken Nuggets War
Burger King Worldwide Inc (NYSE:BKW) is again selling its chicken nuggets for 15 cents a piece, in a sales promo where customers can buy 10 nuggets for the price of only $1.49, about 50 percent off the regular price of $2.99 The promo, which the Ontario, Canada-based burger restaurant chain has initially rolled out earlier…
McDonald’s Corporation (MCD) Pursue Cost-Cutting, 63 Headquarters Staff Lose Jobs
McDonald’s Corporation (NYSE:MCD), which has been seeing its worst performance the past year, will reduce the number of workforce in its headquarters by 63, according to a report filed by the company with the state of Illinois in compliance with the U.S. Worker Adjustment and Retraining Notification Act. Heidi Barker Sa Shekhem, a McDonald’s spokeswoman,…
McDonald’s Corporation (MCD)’s Food Safety Nightmare Continues, Plastic Found in Nuggets Sold in Japan
It seems like the food safety issues are going to linger around a bit longer with McDonald’s Corporation (NYSE:MCD) as the world’s largest fast-food chain served fries with human tooth and chicken nuggets with plastic in one of its Japan retail outlets. The past one year has not been great, both in terms of sales…
McDonald’s Corporation (MCD) Moves Towards Healthier Food Options With ‘The Corner’ Café
After losing sales for the past several months, McDonald’s Corporation (NYSE:MCD) has come up with an unusual strategy to boost sales. The world’s largest restaurant chain opened a new restaurant in Sydney without any of the traditional McCafe looks and all the healthy eating options in their menu. The restaurant chain has transformed its menu…
McDonald’s Corporation (MCD) Escalates Efforts to Woo Customers, Ready to Redesign ‘I’m Lovin’ It’ Campaign As Per Customer Taste
After facing declining sales for the past several months, McDonald’s Corporation (NYSE:MCD), the world’s largest fast-food chain, is all set to adapt to the changing customer taste. The latest reformations from the restaurant chain include more emphasis on the ‘lovin’ part of its ‘I’m Lovin’ It’ campaign. According to the latest update from the fast-food…
McDonald’s Corporation (MCD) Re-Invents U.S. Menus & Ingredients
McDonald’s Corporation (NYSE:MCD), which has recently been bracing with dismal quarterly position due to sluggish sales performance, is cutting on its U.S. menus and ingredients list. The cut is expected to result in the delivery of faster service and to boost sales. The fast food restaurant will also offer its customers a more personal options…
McDonald’s Corporation (MCD)’s Shares Plunge After November Sales Announcement, Fast Food Chain Eyes “Create Your Taste” Formula
The shares of the fast-food chain, McDonald’s Corporation (NYSE:MCD), plunged nearly 5% after the company announced its November sales figures. The restaurant chain lost sales in all the markets including the domestic US market, Europe, and Asia/Pacific, Middle East, and Africa. With falling sales and increasing competition from smaller brands, the world’s largest fast-food chain…
McDonald’s Corporation (MCD) Contends with Steep Sales Decline
McDonald’s Corporation (NYSE:MCD), the world’s largest fast food chain, announced on Monday that it is grappling with the worst decline in its global sales, way much lower than expected, and accordingly warned the decline will substantially hit fourth quarter margins. The company cited a health scare in China as among the factors that adversely affected…